J.force

J.forceロゴ
Market Research and Promotional Support

Market Research and Consumer Surveys

市場調査・消費者調査

J.force has the experience and expertise to conduct high quality market research within our network, providing our clients with a wide array of useful market insights such as market trend, market share and distribution structure. We also provide consumer insights within these markets, offering valuable information on consumer demands and trends. We believe that this approach provides our clients with a holistic and in-depth understanding of the market, thus empowering them to succeed.

Market Research and Consumer Surveys

J.force is able to provide various types of promotional support for our clients by utilising our extensive regional network and years of experience to aid our clients in bolstering or developing their promotion and marketing strategy. The services we provide include arranging promotional events of various sizes, business matching between local and Japanese firms, connecting buyers and sellers through a wide array of communication channels (e.g., in-person, virtual and hybrid), and research on inbound tourism so as to determine how best to shape promotional strategy to appeal to tourists.

Survey Methods

Survey Methods

Online Surveys Using online survey platforms, we will seek the opinions and perspectives of residents in the target country. Using online surveys allows us to survey more consumers, thus giving us a larger pool of data to draw upon when developing our insights.
Site Surveys Our staff will conduct site surveys on the ground, having survey participants test out the products and services on offer and review their utility, convenience, and desirability. We will evaluate these results to provide our clients will real consumer reviews and insights on their products and services.
In-depth Interviews We will conduct one-on-one interviews between our staff and survey participants to elicit their perspectives and opinions. We believe that a more personal approach like this will result in more useful information from consumers for us to develop our understanding of the market.
Group Interviews We will conduct interviews of 4 to 6 people at a time, ideally of different demographic groups (e.g., age, gender, and occupation) so as to ascertain how different demographics respond to the product or service.
Online Interviews We will conduct online interviews through video conference software. Using this platform provides us with greater accessibility to consumers and results in a larger pool of responses to draw upon.
Usability and User Experience Testing We will test products and services on behalf of our clients, evaluating and scrutinising them carefully to determine their appeal to consumers and providing clients with a detailed review.
Data Analytics By analysing market and consumer research data published by credible public institutions such as government agencies and universities, we are able to supplement our own first-hand data and develop more relevant insights on varying demographic groups (e.g., age, gender, and occupation) so as to provide out clients with a holistic understanding of the market.
Promotional Support

Promotional Support

J.force is able to provide various types of promotional support for our clients by utilising our extensive regional network and years of experience to aid our clients in bolstering or developing their promotion and marketing strategy. The services we provide include arranging promotional events of various sizes, business matching between local and Japanese firms, connecting buyers and sellers through a wide array of communication channels (e.g., in-person, virtual and hybrid), and research on inbound tourism so as to determine how best to shape promotional strategy to appeal to tourists.

各種プロモーション支援

J.force is able to provide various types of promotional support for our clients by utilising our extensive regional network and years of experience to aid our clients in bolstering or developing their promotion and marketing strategy. The services we provide include arranging promotional events of various sizes, business matching between local and Japanese firms, connecting buyers and sellers through a wide array of communication channels (e.g., in-person, virtual and hybrid), and research on inbound tourism so as to determine how best to shape promotional strategy to appeal to tourists.

Overseas Promotional Support

Survey Methods

Engaging with Local Travel Agencies Sales and marketing activities, representing Japanese firms in overseas markets, distribution of online newsletters, development and planning of business proposals
Online Marketing Corporate blog creation, utilisation of social media platforms, developing a robust social media strategy, utilising local influencers
Market Research Consumer surveys, consumer interviews, site inspection, data analysis
Field Support Arranging and ensuring the smooth operation of events, exhibition booth support, creating advertising materials, developing marketing strategy, providing consignment support
Business Matching Providing an online business matching service to connect local and Japanese firms in a multitude of industries